Aju Business Daily

SEOUL -- Rapper Psy, who gained global attention with his hit song "Gangnam Style", has established his own entertainment agency, about eight months after he left South Korea's entertainment powerhouse YG Entertainment.

"Established a company. A name of which is P NATION. I would like to share things that I’ve learned as a PD/manager/director of PSY for 19 years," the 41-year-old said in his Instagram post on Friday. "Allow me to make a playground for passionate players chasing their dreams with sweats!!"

Psy, who debuted in 2001, became a member of YG, home to K-pop artists such as BIGBANG, WINNER and Black Pink, in 2010. Two years later, he brought up a worldwide syndrome with Gangnam Style and his trademark horse-riding dance. However, the singer failed to retain his global fame with subsequent works such as "Daddy" and "New Face".